Alyssa Harrison

Email Marketing

I have successfully designed, planned, and executed numerous email marketing campaigns for a diverse range of clients. From monthly newsletters to seasonal specials and promotions, thank you email automations to drip campaign automations, welcome emails to abandoned cart emails, I have created compelling and results-driven campaigns that have yielded positive outcomes for my clients.


Designing visually appealing and engaging emails is a critical component of my email marketing strategy. I understand the importance of creating emails that are visually appealing, consistent with the brand identity of the client, and optimized for various devices, including desktop and mobile. By leveraging my design skills and using industry-leading email marketing tools, I create emails that captivate recipients and encourage them to take action.


I work closely with my clients to understand their marketing goals, target audience, and desired outcomes. I develop a comprehensive plan that outlines the content, frequency, and timing of each email, and I segment the recipient list to ensure that the right message reaches the right audience at the right time. I also carefully analyze and monitor the performance of each campaign, making data-driven decisions to optimize the results.


Executing email marketing campaigns requires meticulous attention to detail and a deep understanding of the technical aspects of email marketing. From setting up automated email workflows to managing email lists, I ensure that each campaign is executed flawlessly. I also conduct thorough testing to ensure that the emails are delivered to the inbox and are rendering correctly across different email clients.


I have helped my clients achieve tangible results. This includes increased open rates, click-through rates, and conversion rates. I have also helped clients build stronger relationships with their customers, increase brand loyalty, and drive revenue growth through effective email marketing campaigns.


Strategy Decks

EXPERIENCE WITH THE FOLLOWING PLATFORMS AND TOOLS

CLIENTS

Alkalife, DermaClinic, Linea Studio, Mark Medical Care, Philatelic Mint, Polyglass, Shed Defender, and Smart Rate Mortgage