Alyssa Harrison










Seven 27 Lounge


Marketing Strategy, Social Media Management, Website, & Design

Directed the full marketing strategy and brand rollout for Seven 27, an upscale lounge and restaurant in Pinehurst, North Carolina. Bringing the concept to life through thoughtful brand positioning, visual identity, and immersive storytelling Seven 27 had a unique offering to the small village town. From shaping the brand voice and creative direction to launching social media, website content, and promotional campaigns, I built a cohesive marketing ecosystem designed to drive awareness, reservations, and in-venue engagement. Lead the creative direction and content planning for photo and video shoots, ensuring all captured content was purposeful and strategic.

Worked closely with the founders to align marketing efforts with events, seasonal promotions, and community partnerships—creating a strong, recognizable brand presence both online and on-site.



Menu design